Meet Raychel. Storyteller, Surf Seeker, and Kitchen Alchemist.

Raychel brings her sharp copywriting skills and a deep love for plants to every project. With two decades in marketing (often for herbal businesses you’ve likely heard of), it’s safe to say plant people and their brands are her favorite clients.

When she’s not writing copy that converts, you’ll find Raychel in the kitchen. She’s a firm believer that food is medicine, transforming farmers market hauls into nourishing meals. She may not keep a garden, but she is an avid foragerβ€”eagerly awaiting chanterelle season each autumn and turning hikes into wildcrafting adventures.

A Cancer through and through, Raychel feels most at home near water, whether surfing Baja’s East Cape or rafting Oregon’s wild rivers. She splits her time between Oregon’s lush landscapes and Todos Santos’ sun-soaked beaches.

Whether she’s crafting words, catching waves, or cooking up something delicious, Raychel brings joy, humor, and a whole lot of heart to everything she does.